达生历史 History
达生成立于1997年,扎根中国购物者行销20年,已成为全球知名营销及传播集团 -- WPP的一员,是目前中国卓越的购物者行销公司,为不同行业、超过200个国际国内品牌成功运作设计品牌策略、公关、线下推广等项目。
Founded in 1997, rooted in China market, running for shopper marketing for 20 years, Dawson, a brilliant shopper marketing company in China, has become a member of WPP group which is one of the world’s famous marketing and communications groups. It has successfully conducted and run brand design, strategy, PR, BTL marketing, etc. in walks of life for over 200 International and domestic brands.